The Quick and Easy Guide to Branding Your Business and Creating Massive Sales with Pinterest eBook Review + Giveaway Ends 4/10/12

I received one or more of the products mentioned above for free using Mom Blog SocietyRegardless, I only recommend products or services I use personally and believe will be good for my readers

Pinterest Marketing

The Product: The Quick and Easy Guide to Branding Your Business and Creating Massive Sales with Pinterest eBook by Kim Garst

About Kim Garst (as taken from the ebook): 

Kim Garst is a Mompreneur, Social Media and Personal Branding Strategist, Speaker, Coach and Trainer. She was recently name by Forbes as one of the Top 50 Social Media Influencers. Her systems help the average business owner quickly master social media to generate extra-ordinary results for their business. She has been working online successfully for almost 20 years and has built a number of successful businesses during that time.

You can also find more information about Kim on her website, along with following her on Pinterest, Facebook and Twitter.

About the Book: 

Pinterest, though rhyming with interest, is only loosely related! Basically, it’s a virtual pinboard just like the corkboards we had in our rooms as kids and you may still have in your home or office. Pinterest is a social networking site that allows users to create photo collections online – like online, upscale scrapbooking. It is primarily a photo sharing website where the members are allowed to create albums pertaining to a certain theme or pattern.

Over a very short period of time, Pinterest has become one of the leading social media networks. Fairly recently, given that it launched in early 2010, the site has grown in leaps and bounds and is viewed as a strong competitor to the older social media networking websites. At present, the website attracts over 11 million visits each week, placing it among the top 10 social networks.

Over the past few years, businesses have been using social media websites for promoting and boosting their businesses. The same is the case with Pinterest. You might be wondering how a photo sharing website can help your business become a success.

This book is intended to be a guide for using Pinterest to strengthen your business and brand.

My Thoughts on the Book:

As someone that has turned blogging into a full-time career without a day job to fall back on, I am always seeking out ways to better, expand and market my business, along with making it more profitable.  One of the first and most important ways I noticed to do all of the previously mentioned was through social media, as I’m sure you have probably figured out by now too if you’re reading this.  That’s the easy part, after all, since just about all of us spend time every day checking out the latest on Facebook, Twitter and Google +, and drooling over pictures on Pinterest.  The hard part is figuring out how to build an audience with maximum exposure that turns into interaction and loyalty within these networks.

Pinterest is relatively new to the scene and I’m sure if you’re not yet an user, you’re thinking “Another social network?  Really?  I don’t see Facebook and Twitter going anywhere.”  That’s true, they may very well last for a long time to come. However, when people say something like this to me, I’m always quick to remind them of how popular MySpace currently is and not long ago when many people you talked to thought Twitter would never take off.  The truth is, the internet is constantly evolving and to be successful, you have to stay ahead of the curve.  In my first year of blogging, I’ve quickly learned that what is super popular one month may totally bomb the next and what social media network brings in 50% of your traffic one month may have changes that results in knocking that traffic in half or less.

I quickly saw the potential of Pinterest, since we as humans are very visual creatures, and have been eager to find out how to use it for both entertainment and growing my business.  That’s why I was so honored to be chosen to review Kim Garst’s new ebook about marketing through Pinterest.  You may have your doubts about Pinterest, but keep in mind this network is right up there with some of the other social media networks – and it’s still invite-only!  I will say upfront that I was very impressed with this book for several reasons.  I have read several marketing books for both blogging and the internet as a whole and they are often pages upon pages filled with ego-building quips that feature information that likely won’t work for most people, not to mention horridly painful grammar and continuation.  Thankfully, The Quick and Easy Guide to Branding Your Business and Creating Massive Sales with Pinterest is very different.  The book is short at just 36 pages, yet concise and chock full of pertinent information.  For someone like me that doesn’t have a lot of time to dedicate to reading and tends to have a ton of distractions when I do read, I found this to be the perfect solution  for my desire to learn more about marketing on Pinterest.

Another quality I really appreciated about the book is that Kim isn’t all about her own success and ties in a number of specific examples of how Pinterest marketing has been successful for named companies.  She also takes the time to discuss a wide range of company types and how you can implement Pinterest to bring you more success if your brand doesn’t normally revolve around visual elements.  As a person that is a bit versed in SEO and how to build up a brand on the internet, I also enjoyed reading her ideas of how to bring SEO into Pinterest with a few very important tips and tricks to get the most out of your pins.

Final Takeaway: I really enjoyed this book and will likely refer back to it often as I get my feet wet more with Pinterest.  The only real negative I have about the book is that some of the graphics and charts aren’t the best quality, but otherwise I find this book to be an invaluable source to anyone interested in business on Pinterest.

Buy It:  You can purchase The Quick and Easy Guide to Branding Your Business and Creating Massive Sales with Pinterest on Amazon.com for $4.97 (free read for Prime users).

Win It: Thanks to the generosity of Kim Garst, one lucky reader will win their very own copy!  All entries must be completed on the Rafflecopter below.  Note that only the comment entry is mandatory.  All entries, while increasing your odds of winning, are completely optional.

a Rafflecopter giveaway

I received one or more of the products mentioned above for free using Mom Blog Society to facilitate my review.  Regardless, I only recommend products or services I use personally and believe will be good for my readers

Comments

  1. LeAnn B says

    I’m undecided about what business I want to promote on Pinterest. I’m considering starting up a blog but I’m still trying to decide what my brand and focus will be.

  2. Chrystal S says

    Myself and a friend are actually trying to start a rescue. So I hope to have it help us get the funding needed and maybe someday help us adopt out animals.

    I also am looking into starting a job dog walking, pet sitting, etc. So hopefully that will help me get that job off the ground.

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